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Bondage trousers, the bowler hat, brogues, the dandy, the floral shirt and tie, the great coat/riding coat, the three piece suit, the trench coat, tweed and tartan, and wellington boots have all been identified as the ten iconic styles that originated in Britain and have become mainstays in international menswear.

Taken from a V&A study commissioned by the British Fashion Council and written by Keren Protheroe, a PHD alumnus of the History of Fashion course at the Royal College of Art, these ten British inventions seal the UK’s reputation as the global origin of men’s fashion.

The 4,000 word study travels in time, from 1528 to present day, and explores how over the centuries the rules of men’s fashion have been made and broken.

'With London Collections: Men going from strength to strength, this fascinating insight into the history of menswear is a timely reminder of why our city is the capital for men's clothing. Our illustrious heritage is accompanied by craftsmanship, innovation, plus a canny eye on the modern that ensures our designers remain at the forefront of fashion.' - The Mayor of London Boris Johnson

‘The Study offers a fascinating snapshot into the history and heritage of British menswear that amplifies the extraordinary legacy that we see around us today’ - Dylan Jones, Chair of London Collections

The study is also accompanied by a condensed menswear heritage map of London, launched on the 18th June by the Mayor of London, Boris Johnson.

 
Download the report here.
Download the map here.

 
For press enquiries please contact:

Will Rowley, British Fashion Council
Tel +44 (0) 20 7759 1968
will.rowley@britishfashioncouncil.com


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